Google Ads Specialist

More leads.
Lower cost.
Real results.

Most businesses running Google Ads are paying for clicks that will never convert. The problem is rarely the budget — it's where the money is going.

Live Campaign Result
B2B Lift Company · Dubai · 7 months
Monthly Leads 2 37 leads ↑
Cost Per Lead AED 451 AED 212 ↓
Conversion Rate 2.56% 6.49% ↑
3+ Years Google Ads Experience
UAE · India · Singapore
B2B & E-commerce Specialist
High-Ticket B2B Focus

Why most Google Ads
campaigns underperform

Budget going to the wrong keywords

Broad match and automated bidding often spend your budget on searches that have no buying intent — burning money on clicks that were never going to convert.

Set-and-forget campaign management

Campaigns need constant refinement — negative keywords, bid adjustments, audience sculpting. Without active management, performance decays month by month.

Vanity metrics over real business outcomes

Clicks and impressions look good on reports but don't pay invoices. For B2B businesses, what matters is qualified leads at a cost that makes commercial sense.

"The problem is rarely the budget — it's where the money is going."
— Rajesh, e-specialista.org

Real numbers from
real campaigns

No inflated projections. No stock photography. Just actual campaign data from businesses in UAE and India.

Lift Company · Dubai B2B High-Ticket
18×
increase in monthly leads — from 2 to 37 in 7 months
Cost per lead: AED 451 → AED 212 · Conversion rate: 2.56% → 6.49%
Office Equipment · UAE B2B Distribution
24
leads in a single month at AED 167 cost per lead
Recovered from a low of 7 leads/month · Best month: Jan 2026
What This Means For You
53%
average reduction in cost per lead across B2B clients
For businesses where one deal is worth AED 95,000+, every qualified lead matters enormously
View Full Case Study

Precision over volume

Three things that separate campaigns that generate business from campaigns that drain budgets.

01

Audit — find where the money leaks

Every engagement starts with a thorough account audit. Search term reports, negative keyword gaps, bid strategy misalignment, Quality Score issues — the leaks are almost always findable.

02

Restructure — build for intent, not volume

Campaigns are rebuilt around high-intent keywords that match actual buyer behaviour. For B2B clients this means capturing demand, not creating it — people actively searching for what you sell.

03

Optimise — improve every month

Active weekly management — search term mining, negative additions, bid adjustments, ad copy testing. Performance compounds over time when campaigns are actively managed, not just monitored.

The specialist
behind e-specialista

I'm Rajesh — a Google Ads specialist based in Mangalore, India, working with B2B and e-commerce businesses across the UAE, India, and Singapore.

Over 3 years I've managed campaigns for businesses in high-ticket sectors — lifts and elevators, office equipment, industrial B2B — where a single qualified lead can be worth tens of thousands of dirhams or rupees.

More About Me
3+ Years Experience
3 Markets Served
53% Avg CPA Reduction
🇦🇪
United Arab Emirates B2B lead generation, high-ticket sectors
🇮🇳
India — Mumbai & beyond B2B distribution, manufacturing, services
🇸🇬
Singapore SMEs, Indian-origin businesses, SICCI network

Is your Google Ads account
performing the way it should?

If you're not sure where your budget is going, let's find out. A quick account review costs nothing and often reveals immediately actionable improvements.

Request a Free Audit WhatsApp Me
loneleon@gmail.com +91 79755 49598